MYOXYGEN HELP COMPANIES ENGAGE WITH THEIR CUSTOMERS USING SMS AND USSD TECHNOLOGY

MyOxygen have launched a mobile survey application using SMS and USSD enabling brands and companies the ability to set up and initiate a simple SMS survey.

NHS AND MYOXYGEN LAUNCH THE NHS BRISTOL IPHONE APP

A great NHS initiative that could save your life. You can find a description and details of the App if you follow the link below or simply click to download it for free.

  [Find the NHS iPhone app at AppStore]

Hearst Magazines taps mobile as subscription channel

Hearst magazine titles such as Marie Claire, Seventeen and Cosmopolitan are using SMS to encourage potential and previous subscribers to subscribe. Subscription inserts within the publication feature an SMS call-to-action, sometimes advertising a free gift for consumers that do opt-in via text. Hearst’s use of text to engage consumers brings up the question: is this the most efficient way to get subscriptions? 

[FULL ARTICLE HERE]

Crocs steps into mobile to drive footwear sales -

Mobile Commerce Daily